About:
The future of the European automotive industry is characterized by electromobility. High predicted local demand meets numerous announcements regarding the establishment of local battery cell production facilities. At the same time, access to scarce raw materials and strong international competitors pose considerable challenges. A Location Matrix analysis of relevant framework conditions identifies attractive locations for the establishment of battery cell production facilities in Europe. So far, however, only a few announcements have been successfully implemented. Europe must further strengthen its attractiveness here in order to be able to compete globally. The presentation provides an analysis of these developments and makes recommendations for strengthening Europe’s position in the automotive industry.